As Ulmart was formed, part of the team came from Ultra Electronics and part from other companies. All the people with a different understanding of business processes and points of view on problem-solving, etc, were united by one and the same goal. That aim motivated everybody and taught loyalty.
Sharing the same goal almost always leads to the reaching of an agreement. In the clash of different mentalities, we took aggressive steps and succeeded to integrate the team and make the members feel in the same boat. It means the right attitude was set, the goals became common.
Now Ulmart is a Russian’s largest online retailer providing the most modern way for shopping due to its technology called “Cybermarket”.
Real shopping in the digital world.